Brand-name manufacturer Adidas has opened a new Reebok store in the heart of London's popular Covent Garden shopping district.

There, fitness enthusiasts can obtain individual advice and assistance on sporting goods and training programmes in 200 square meters of retail space. The Oktalite lighting concept for the store was every bit as customised as the advice customers receive. At the customer's request, suspended luminaires were specially adapted so as to hang closely together, forming a very special eye-catcher.

The TARO surface-mounted spotlight provides high-accent merchandise illumination and optimum colour rendering of the merchandise. The result: 25 percent energy savings andshop lighting that not only convincingly conveys the identity of the Reebok brand, but actively stimulates buying.

Photos: Reebok

Oktalite

Oktalite has been illuminating retail spaces for over 30 years. Having specialised in this field, oktalite creates lighting concepts, develops cutting-edge standardised and customised products and provides service and support.

As a member of the TRILUX Group, it is a single-source supplier: in addition to effectively staging sales areas, oktalite is also able to provide optimised lighting solutions for both indoor and outdoor secondary areas. .

 

Oktalite